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Creative ways to celebrate national ice cream month: UMass invents new flavor

Tuesday, July 12, 2016

Maple Valley Creamery in Hadley, Massachusetts, has joined forces with University of Massachusetts Amherst to have a contest every April for inventing a new ice cream flavor. This year's winning flavor was brown-butter, salted caramel with chocolate flakes. (BizBash 7/11/16)